All the Right Ingredients
Think Tank Creative has been hard at work on the Share Our Strength Great American Bake Sale® campaign.
The campaign is sponsored by national brands such as Domino® Sugar and C&H® Sugar, Food Network, and Family Circle. Food Network stars Sandra Lee and Duff Goldman serve as the official spokesman for the campaign.
Great American Bake Sale is a national effort that encourages Americans to host bake sales in their communities to help end childhood hunger in America. Share Our Strength grants bake sale proceeds to summer and after-school programs in the communities where the funds were raised. The 2009 campaign runs from March 1 – July 31, 2009. Since 2003, over 1.3 million people have participated in Great American Bake Sale, and raised over $5 million towards ending childhood hunger.
Great American Bake Sale first joined Think Tank Creative’s client roster in 2008. For the past two years, we have developed print PSAs, a campaign booklet, poster, postcards, and a series of pieces bake sale hosts could print at home and use to promote their bake sale. This year, Share Our Strength has asked us to develop a series of illustrations for a line of products that will be offered on a Cafe Press site.
To learn more about Great American Bake Sale, or to host your own bake sale, visit www.strength.org.
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